Product designer consultant and UX Expert
Mariana has 12+ years of experience in UX design, working with startups all the way up to big companies like Google. She worked as a professor at ITESO, creating a new program for UX/UI design. She leads the IXDA event series in Guadalajara and co-created UX Digital Summit, one of Mexico's biggest UX events. Mariana combines business objectives, user research and strategy, to design products that work for people and business.
Learn about the different types of metrics your design can track and how to integrate them into your process and discover why the design is better when done with data.