Product designer consultant and UX Expert
Mariana has 12+ years of experience in UX design, working with startups all the way up to big companies like Google. She worked as a professor at ITESO, creating a new program for UX/UI design. She leads the IXDA event series in Guadalajara and co-created UX Digital Summit, one of Mexico's biggest UX events. Mariana combines business objectives, user research and strategy, to design products that work for people and business.
Workshop: Becoming a data-aware designer (Spanish)
7 March Saturday, 10:00 - 13:45 hrs.
Learn about the different types of metrics your design can track and how to integrate them into your process and discover why the design is better when done with data.